Affect vs. Effect

WASHINGTON (AP) — President Barack Obama promised Monday to deliver more than 600,000 jobs through his $787 billion stimulus plan this summer, with federal agencies pumping billions into public works projects, schools and summer youth programs.

Obama is ramping up his stimulus program this week even as his advisers are ramping down expectations about when the spending plan will effect a continuing rise in the nation’s unemployment.

Note the word I’ve taken the liberty of  highlighting in bold. I do not think that word means what the Associated Press thinks it means. I expect President Obama’s spending to have the long-term effect of additional unemployment. I doubt any Associated Press columnist expects the same.

Correct usage would be, “Obama is ramping up his unicorn improvement plan even as advisers downplay whether the Mystical Flying Horse Package will affect the nonexistence of mystical flying horses.”

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